Made
@ .MONKS
2026
Animation, Motion GFX, Video Editing | Paid Media
Monks is a global media agency, with an in house performance marketing agency. All of this work (2026) has been made in-house at Monks for a variety of clients — ranging from finance, software, and tech, to lifestyle and consumer brands.
My role as a motion designer is to provide animation, editing, sound design, and production services for a large, very fast-moving advertising program.
Our projects begin with an account team of strategists and producers who pitch ad concepts to our clients, which are brought to life by designers who create storyboards, and then passed off to an animator/editor (me) who creates the finished product. It's a very efficient digital production process that allows for a high volume output of ads.
The fun part of this process is that it allowed me to soley focus on animation and production for the very first time - what I love doing the most. However, it was really new to me to not be the person designing and art directing the storyboards myself - carrying the project from end to end, which is something I've enjoyed doing in the past.
Anyway, enjoy these selections! They are some of my favorites <3
I included a brief description of who the client is to add some context, though note* these bios are not in my own words. Enjoy!!
______
Behind the scenes of my work:
Headspace
Headspace is a digital mental health platform and app offering guided meditations, mindfulness exercises, sleep aids, and focus tools to reduce stress and improve well-being. It provides science-backed content, including "sleepcasts" and, through Headspace Care, on-demand coaching, therapy, and psychiatry services.
This ad features a bit-mapped tamagotchi version of Headspace's famous brand smiley face as part of a promotional campaign to try Headspace for free. I used code expressions and sound effects to make the nostalgia of the bit-mapped animation come to life.
Some process along the way, my V1 started off blue, and we made some other slight color adjustments along the way like changing the color of the Moon, Heart, and Lightning emojis!
Feel free to play this ad with sound!^ (custom sound design by me)
Headspace UGC Editing
These are a few UGC ads I edited, as part of a campaign to encourage users to try Headspace for free. Headspace's UGC style is very clean and simple, focusing on meditation and relaxation, featuring a calm voiceover, and occasional b-roll clips showing stretching, journaling, walking, and mindfulness exercises.
Square
Square is an all-in-one financial technology platform that allows businesses to process credit card payments, manage day-to-day operations, and access banking services. Primarily known for its point-of-sale (POS) software and hardware, it functions as a comprehensive ecosystem for small-to-medium-sized businesses.
This set of ads is a collab with animator Cam Hoffman, built out for various OOH environments - like subway / transit digital billboards and multi-panel screen displays.
This ad (below) is a triple-panel ad for an NYC OOH subway display, featuring a Square customer and beloved local NYC bakery — By The Way Bakery.
In order to create the triple-panel digital display, I originally designed the ad in one parent composition, and I dropped the main comp into the smaller 1/3 comp - then used left, center, and right align to export three pixel-perfect panel displays.
Quicken
Quicken provides personal finance, investment, and small business management software that tracks expenses, creates budgets, monitors portfolios, and assists with tax preparation. It consolidates bank accounts, credit cards, and loans into one, allowing for comprehensive financial health monitoring.
I worked on motion design and UGC-editing for a variety of Quicken ads and campaigns.
The following two ads are an A/B test exploring various social proof hooks. One of my favorite ads I've made at Monks is version (A) - I'm proud of how smooth the animation is and think the ad captures the product really nicely.
A
B
These are various animated explorations of the Quicken brand "Q". I wanted to explore this graphic device with different value props about Quicken. I tried out a 2D style and a 3D style. We didn't end up using this but it was really fun to make!!
Financial Confidence / Planning
Quicken UGC Editing
I was responsible for editing, GFX, sound design, and production.
Phase 1: These UGC edits are initial explorations, exploring how to show Quicken product and brand imagery and seeing what sticks.
*on this one I added custom collage/animation that the client loved
Phase 2: We focused in on an editing style and iterated upon it.
Kinetic Text Animations
The Quicken team had a fun idea to create a "karaoke" themed ad, so we made that happen with this kinetic text animation! We used an AI-gen voiceover and focused on financial forecasting for personal finance — how seeing into the future can help you get ahead. I initially created 16x9 Youtube ads, but recreated these in tons of specs. I love the square versions (included below). There were A/B versions to this ad.
Rula
Rula is a behavioral health company that connects patients with licensed therapists and psychiatrists, primarily operating via telehealth. They partner with major insurance networks to provide affordable, in-network mental healthcare and handle administrative tasks for practitioners.
Our ads focus on encouraging potential therapy clients that therapy is easy to navigate, accessible, and affordable through Rula.